Team

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Mr. Kishore Lulla

Founder
Kishore Lulla is a pioneering entrepreneur and investor who has played a transformative role in taking Indian entertainment to a global audience. As the Founder and Chairman of Eros Innovation, he has built a multi-billion-dollar portfolio spanning media, technology, AI, sports, blockchain, gaming, and digital commerce.
With a deep-rooted passion for cinema, he co-founded Eros International in London, leading it to become one of the first Indian media companies listed on international stock exchanges.
Under his leadership, Eros revolutionized Indian film distribution, expanding its reach to over 50 countries and spearheading innovations in digital entertainment. He was instrumental in launching B4U, one of the first Indian digital movie channels, and later introduced Eros Now, India’s first major OTT platform, setting the stage for the streaming revolution in India.
Beyond entertainment, Lulla is now driving the future of artificial intelligence and Web3 technologies. Through Eros Innovation and Immerso AI, he is leading a $3 billion AI initiative in Malaysia and Gujarat, focusing on AI model training in Indian languages and the development of AI parks. His company is also creating India’s first Web3 gaming and creator platform, shaping the next generation of digital experiences. A board member of the UCLA Film School and a member of BAFTA and YPO, Lulla is deeply involved in global media leadership and education.
Through the Eros Foundation, he actively supports children’s education and gender equality. Honored by Variety’s 500 list, the Global Citizen Award, and numerous industry accolades, he continues to push the boundaries of storytelling and technology, ensuring India’s creative and digital industries remain at the forefront of global innovation.

Rishika Lulla Singh

Co-Founder
Rishika Lulla Singh is the Chairman & CEO of Eros Digital, the digital arm of Eros International Plc, a global leader in Indian entertainment. A graduate of SOAS and UCLA, she has gained experience through internships at Citi, Grant Thornton, and RBS.
Daughter of Kishore Lulla, she has played a key role in the success of Eros Now, a leading Indian OTT platform with over 186.9 million registered users and 26.2 million paying subscribers. Under her leadership, Eros Now is expanding its original programming across various genres.
Recognized with awards like ‘Youngest Entrepreneur of the Year’ (Asian Business Awards 2016) and BW Business World 40 Under 40 (2018), Rishika is committed to strengthening Eros Now’s global presence.
Her family also owns Eros Investments, which focuses on disruptive investments across entertainment, blockchain, and sports. With a 40-year legacy, Eros Ventures drives innovation and industry transformation worldwide.

Ridhima Lulla

Co-Founder & Co-President
Ridhima Lulla is a storyteller, businesswoman, and creative soul – shaping the future of entertainment through the seamless integration of stories, technology, and artificial intelligence. As a Co-Founder of Eros Innovation and Immerso AI, she has played a crucial role in curating and producing a critically acclaimed slate of films and series for Eros, reinforcing its position as a leader in content creation. With education from UCLA, New York Film Academy, and the London Film School, she blends artistic vision with business acumen, developing content that resonates with global audiences.
Ridhima is also a driving force behind Immerso AI, a pioneering deep-tech and AI company under the multi-billion-dollar Eros Innovation Group. Immerso AI is shaping the future of AI-driven media, entertainment, and digital experiences by building AI-powered experiences that integrate advanced models to revolutionize storytelling, music, gaming, and interactive digital content. Passionate about using AI to empower creativity, she aims to bridge technology with artistic expression, unlocking new possibilities for creators and audiences. In addition to her entrepreneurial ventures, she is a dedicated board member of Make-A-Wish Foundation India, channeling her love for philanthropy to create a meaningful impact. With her visionary leadership, innovative spirit, and dedication to reimagining storytelling, Ridhima continues to pioneer the next generation of entertainment in the digital age.

Swaneet Singh

CEO, Xfinite Global plc
Swaneet Singh comes from a background in finance, technology, and media. He began his career at Goldman Sachs International in London, where he held various roles.
Most recently, within the Investment Banking Division, he actively participated in and gained exposure to several high-value mergers and acquisitions and financing transactions within the technology, media, and telecommunications (TMT) and healthcare sectors.
Currently, Swaneet also serves as a Director of Eros Investments Limited, a technology investment holding company. He holds a BSc (Hons) from King’s College London and an International Baccalaureate from the United World College of Southeast Asia. Swaneet has lived in Southeast Asia (Malaysia, Singapore), New Zealand, India, and the United Kingdom.

Vikram Tanna

CEO Eros Now
Vikram, with a career spanning over two decades across technology, media, and gaming, brings a wealth of experience to his role as the CEO of the leading OTT platform Eros Now, and the gamified reward ecosystem Mzaalo where users turn their time and engagement into rewards, both owned by Xfinite—an innovative blockchain and AI-powered global entertainment ecosystem. Xfinite has a massive registered userbase offering premium digital Indian content titles, and strategic partnerships with global giants such as Apple, Amazon, YouTube, Reliance Jio, Comcast, Vodafone and Airtel, among others.
Prior to joining Xfinite, Vikram held leadership positions with global consumer centric organizations, including Discovery, Disney Star, and Viacom, where he played a pivotal role in crafting user-brand experiences. He brings with him a remarkable track record of developing and scaling digital, gaming, broadcast, and music ventures, driven by a combination of curiosity and creativity. Vikram’s passion lies in building platforms that inspire, inform, and entertain consumers. His strategic approach to business is underscored by his ability to scale enterprises through innovative Product & Ad suites.
Vikram is an alumnus of ISB and a key member of industry bodies of repute. He actively participates in mentoring startups, including Algorand Miami Accelerator, Moonbeam Accelerator, and Algorand Accelerate. In these roles, he offers guidance to entrepreneurs, facilitating their growth and expansion.

Rajiv Shah

Group CFO
Rajiv, an all-India rank Chartered Accountant, is the Group CFO at Immerso Group with 28+ years of expertise in financial strategy, governance, and business transformation. He has led financial functions, pioneered models, and optimized fiscal health across industries.
With a background at Deloitte (AFF), he has held CFO and CEO roles at Emirates National Holdings and other firms. He has advised governments, including Hong Kong, Iran, and India, on finance and governance.
Rajiv has global experience across India, UAE, USA, UK, and beyond. A published author, OTT producer, and founder of ICAI Abu Dhabi Chapter, he also serves as General Secretary of the Indian Business & Professional Group, Abu Dhabi.

Martin Bartlam

Group General Counsel
Martin Bartlam, a top-ranked Fintech lawyer, is Executive Director at Immerso AI, applying AI, Web3, and Metaverse technologies to entertainment and media.
With deep expertise in digital regulation, he has advised global firms on digital exchanges, token issuance, and M&A deals.
Previously, Martin was General Counsel at Xfinite Global Plc (Eros Investments) and led Fintech & Blockchain at DLA Piper. With 35+ years in London as a lawyer and banker, he has advised major financial institutions and startups.
Recognized in the Legal 500 Hall of Fame, he has chaired Global Digital Finance and contributed to FCA’s Digital Sandbox.

Hemal Shah

CFO – Eros Now
Hemal with a career spanning over 15 years of experience across Finance and Legal functions and across diverse domains.
Proven expertise in managing P&L, due diligence, compliance, fundraising, and blockchain solutions. Successfully raised over USD 10 million through equity rounds and ICOs.
Actively engaged in startup advisory and financial consulting to unlock value through investor-ready pitches, and strategic fundraising.
Prior to joining Xfinite Hemal has worked with consumer-centric organizations like TransUnion CIBIL, Barclays Investments, Eros International Media & PPL.

Rayaan Shah

Chief Innovation Officer
Rayaan Shah is currently the Chief Innovation Officer of Immerso.
He has extensive and multifaceted experience creating, managing, and selling products across the technology, interactive media, and F&B industries. His career began in the video games industry in California, USA, at a Back-end As A Service (BAAS) company and then a mobile game development studio.
Following this, he moved to India to work in the Indian F&B industry creating and launching a range of high-end FMCG products. After successfully launching the F&B products, he independently produced several mobile games for renowned Bollywood films in India.
He also created a health mobile app with a group of doctors on pregnancy before taking on the role to lead innovation at Immerso.

Alagarsamy Mayan

Head of VFX AI Studio
ALAGARSAMY is the President – Operations at IMMERSO – AI Studio, Chennai, with over 30 years of experience in Animation and VFX.
He has overseen 700+ VFX films and 150+ onsite supervision projects, earning multiple awards.
Renowned for delivering high-quality results, Mr.Alagar excels in innovation, client management, and adapting teams to emerging technologies.

Prashant Shah

Head AI Movie Studio
Prashant Shah leads original IP creation, design, and storytelling as Creative Director at Immerso and creative advisor to Eros Investments. At the forefront of AI-driven filmmaking and VFX, he integrates cutting-edge technology to push cinematic boundaries.
Starting at EyeQube in 2008, he earned accolades for Aladin and later contributed to blockbusters like Chennai Express and Krissh 3.
His international work includes Sin City 2 and League of Gods. Since 2018, he has developed multiple flagship IPs for Eros.
An award-winning musician with Scribe, Prashant blends 18+ years of expertise in design, VFX, storytelling, and music to redefine entertainment.

Sameer Koli

CTO – Eros Now
Sameer is a technology leader with 16 years of experience driving large-scale digital transformations across AI, cloud computing, Web3, and enterprise architecture.
He specializes in building high-performance engineering teams, implementing AI-driven automation, and architecting secure, scalable digital ecosystems.
Having led strategic initiatives at ALTBalaji, Hinduja Global Solutions, and Datamatics Global Services, he has modernized digital infrastructures and accelerated business growth.
At Xfinite, he is pioneering the next wave of AI and Metaverse innovation.